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Sell from BigCommerce to Criteo - API-Driven Feed, AI-Driven Ads

Criteo's AI identifies shopper interests and serves personalized display ads based on their behavior. The quality of that targeting depends entirely on the accuracy of your product feed. BigCommerce's API-first design and Koongo's feed management make that accuracy reliable.

Criteo Detail Start gratis abonnement
*Gratis abonnement beschikbaar. Geen creditcard nodig. Betaalde abonnementen vanaf € 24/maand.
BigCommerce
Criteo

Wat is de BigCommerce + Criteo integratie?

Koongo connects your BigCommerce store to Criteo, a retargeting and display advertising platform that serves personalized ads across thousands of premium publishers in 30+ markets worldwide. Product data is pulled from BigCommerce via API, formatted to meet Criteo's ad specifications, and published as a product feed that Criteo's AI uses to target shoppers based on their browsing behavior. Koongo's Feed Manager reads your BigCommerce catalog via API on the schedule you set. The Rules Editor and Macro Editor let you optimize the feed before it reaches Criteo - excluding low-margin collections, adjusting prices, aligning product titles and categories with Criteo's taxonomy, and ensuring every required field is correctly populated. Criteo operates on a Cost-per-Click model where you control daily budgets and bidding. BigCommerce's reliable API and Koongo's update frequency - as often as every 5 minutes - work together to prevent the disapproved ads, overselling, and mismatched pricing that damage campaign performance and waste CPC budget.

Key Benefits:

Van verbindingsprobleem naar geautomatiseerde verkoop
in 3 eenvoudige stappen

1
Maak je Koongo account aan, start je gratis plan en verbind je BigCommerce winkel.
2
Stel de verbinding met Criteo in en automatiseer je productlijsten — geen handmatig werk nodig.
3
Begin met het krijgen van nieuwe verkopen van Criteo. Volg en beheer je bestellingen direct in je BigCommerce winkel.

Waarom nu? Wat staat er op het spel

Als je BigCommerce verbindt met Criteo via Koongo

  • Bereik direct nieuwe klanten op Criteo

  • Verhoog productvisibiliteit en stimuleer verkopen

  • Vermijd fouten die afwijzing van aanbiedingen of oververkoop veroorzaken

  • Maak tijd vrij en focus op het laten groeien van je bedrijf

Als je dit proces niet automatiseert:

  • Loop verkopen mis door vertraagde updates

  • Riskeer oververkoop of overtreding van platformbeleid

  • Besteed uren aan het handmatig oplossen van product- of bestellingsproblemen

  • Laat concurrenten sneller aanbieden en meer verkopen

Veelgestelde vragen

Yes. Koongo connects to BigCommerce through its app ecosystem. Once installed, you select Criteo from the feed manager, choose the appropriate feed type, and Koongo builds and publishes your product feed automatically - no custom API work or developer time required.
Koongo reads your BigCommerce catalog via API - pricing, stock, titles, categories, and images - and formats that data to meet Criteo's ad platform specifications. The Rules Editor and Macro Editor let you apply further adjustments: filtering products, aligning categories, adjusting prices, or using mathematical rules to compute field values before the feed is published.
Koongo can update your Criteo feed as frequently as every 5 minutes. BigCommerce's API provides current catalog data, so Koongo captures price and stock changes quickly - helping you avoid disapproved ads, mismatched pricing, and the CPC waste that comes from Criteo serving ads for out-of-stock products.
Criteo charges only when shoppers engage with your display ads. You set your own daily budget, bidding strategy, and targeting parameters - so there are no upfront commitments. BigCommerce's structured catalog data, combined with Koongo's accurate feed, helps Criteo's AI target the shoppers most likely to convert.
Most BigCommerce merchants complete setup in under an hour. You install Koongo, connect your store via the BigCommerce app, select the Criteo feed type, apply your Rules Editor settings, and publish the feed on Criteo. Built-in health checks flag any issues before the feed goes live.
Yes. Koongo's free plan includes one channel connection so you can build and validate your Criteo feed before upgrading. No credit card is required. Full feed automation is available from €24/month.
Criteo uses advanced predictive tools to identify shopper interests and display your products to buyers who have already shown intent. For BigCommerce merchants, this means your feed becomes the input to a targeting engine that shows your products across thousands of premium publishers in 30+ markets - making feed accuracy directly tied to how efficiently your CPC budget converts.

De verbinding tussen BigCommerce en Criteo is klaar voor je

Start je gratis plan, verbind je winkel en begin vandaag nog met verkopen op Criteo — allemaal vanuit je BigCommerce-account, aangedreven door Koongo.

Begin met verkopen op Criteo vanuit BigCommerce