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Sell from Lightspeed to Criteo - Omnichannel Stock, Retargeting Precision

Criteo's AI serves display ads based on shopper behavior - but for omnichannel merchants, those ads need to reflect your real stock across online and physical sales. Lightspeed's unified inventory, connected through Koongo, gives Criteo accurate data to work with.

Criteo Detail Start gratis abonnement
*Gratis abonnement beschikbaar. Geen creditcard nodig. Betaalde abonnementen vanaf € 24/maand.
Lightspeed
Criteo

Wat is de Lightspeed + Criteo integratie?

Koongo connects your Lightspeed store to Criteo, a retargeting and display advertising platform that serves personalized ads to shoppers based on their browsing behavior, across thousands of premium publishers in 30+ markets. Because Lightspeed unifies inventory across your online and physical sales points, the feed Koongo builds for Criteo reflects your real consolidated stock - not a partial view that could lead to disapproved ads or overselling. Koongo reads from Lightspeed via the Lightspeed apps store integration and builds the Criteo feed on an automated schedule. The Rules Editor and Macro Editor let you align the output with Criteo's ad platform specifications - filtering product categories, adjusting prices, remapping attributes, and ensuring all required fields are correctly populated - before publishing the feed on Criteo. Criteo operates on a Cost-per-Click basis. For Lightspeed merchants running omnichannel retail, accurate unified inventory data is particularly important: Koongo keeps the feed refreshed as often as every 5 minutes, so Criteo's AI never serves ads for products that are out of stock across your sales network.

Key Benefits:

Van verbindingsprobleem naar geautomatiseerde verkoop
in 3 eenvoudige stappen

1
Maak je Koongo account aan, start je gratis plan en verbind je Lightspeed winkel.
2
Stel de verbinding met Criteo in en automatiseer je productlijsten — geen handmatig werk nodig.
3
Begin met het krijgen van nieuwe verkopen van Criteo. Volg en beheer je bestellingen direct in je Lightspeed winkel.

Waarom nu? Wat staat er op het spel

Als je Lightspeed verbindt met Criteo via Koongo

  • Bereik direct nieuwe klanten op Criteo

  • Verhoog productvisibiliteit en stimuleer verkopen

  • Vermijd fouten die afwijzing van aanbiedingen of oververkoop veroorzaken

  • Maak tijd vrij en focus op het laten groeien van je bedrijf

Als je dit proces niet automatiseert:

  • Loop verkopen mis door vertraagde updates

  • Riskeer oververkoop of overtreding van platformbeleid

  • Besteed uren aan het handmatig oplossen van product- of bestellingsproblemen

  • Laat concurrenten sneller aanbieden en meer verkopen

Veelgestelde vragen

Yes. Koongo is available in the Lightspeed apps store for both EMEA and NOAM regions. Once installed, you select Criteo from the feed manager, configure your feed settings, and Koongo builds and maintains the product feed automatically - no coding or manual exports required.
Koongo reads your Lightspeed product data including consolidated stock across all your sales points, then maps it to Criteo's ad platform specifications. This means Criteo's AI serves display ads based on actual availability across your entire operation - not just online stock - which is critical for avoiding overselling and disapproved ads.
Koongo can update your Criteo feed as frequently as every 5 minutes. Because Lightspeed keeps inventory in sync across channels, Koongo captures those updates and keeps Criteo's targeting system informed - preventing the mismatched pricing and stock issues that waste CPC budget.
Criteo charges only when shoppers engage with your display ads, and you control your daily budget, bidding strategy, and targeting. For Lightspeed merchants running both online and physical retail, this is a cost-controlled way to re-engage shoppers across Criteo's 30+ global markets - backed by Koongo's accurate unified inventory feed.
Most Lightspeed merchants complete setup within an hour. You install Koongo from the Lightspeed apps store, connect your catalog, select the Criteo feed type, apply Rules Editor settings, and publish the feed on Criteo.
Yes. Koongo's free plan includes one channel connection so you can build and test your Criteo feed from Lightspeed before committing. No credit card required. Paid plans start from €24/month.
Criteo serves display ads based on your product feed - if that feed shows items as available when they're actually sold out in your physical stores, Criteo will serve ads for out-of-stock products. Koongo builds the Criteo feed from Lightspeed's consolidated inventory, so your CPC budget goes toward ads for products shoppers can actually buy.

De verbinding tussen Lightspeed en Criteo is klaar voor je

Start je gratis plan, verbind je winkel en begin vandaag nog met verkopen op Criteo — allemaal vanuit je Lightspeed-account, aangedreven door Koongo.

Begin met verkopen op Criteo vanuit Lightspeed